These are awesome. I love an $8 shoe makeover! And the website is great too. Check out www.benjos.com to see the story they've created for each color. Yesterday I bought three pairs... sucked in by the same ".99 app" logic where you don't really think you're spending money. $25 dollars later and, well, I'm happy to support the cause and can't wait for the mail to arrive.
The Dozen is an eclectic take on innovation, branding, media, strategy and research, brought to you by the creative minds at Egg Strategy.
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