Christopher is a founding partner at Egg Strategy and has been with the company since 1999. Christopher leads our work across strategic growth disciplines including consumer insight, brand strategy and communications optimization. Additionally, he often leads innovation and strategic decision-setting sessions for a range of Egg clients, including working with some of the world’s largest and most innovative brands in the US and internationally.

A specialist in all forms of qualitative research, Christopher directs a team of strategically minded facilitators and ethnographers at Egg, designing creative and innovative methodologies that elicit deeply revealing portraits of human behavior. In over a decade of project leadership at Egg, he has led multiple engagements with clients such as Coca-Cola, Mercedes-Benz, MasterCard, Bacardi brands, and Royal Caribbean. Christopher also works closely with top advertising agencies such as Idea City GSD&M, Merkley Newman Harty, Berlin Cameron, and Ad Council in the course of brand positioning, image development, and communication development research.

Christopher graduated from California’s Pepperdine University. When not traveling or playing office DJ, Christopher spends time in the Colorado sunshine with his wife and two daughters.