As a Senior Director in Egg’s Boulder office, I’ve enjoyed working across all three of Egg’s disciplines – Innovation, Brand Strategy, and Consumer Insights. Uncovering latent or new consumer needs across many different categories to fuel strategic innovation and inform brand strategy is what excites me most about working at Egg. I’m currently working on two major projects – strategically guiding the current and existing pipeline for a division of one of the world’s largest CPG companies and helping a global pharmaceutical company uncover patient insights in the area of mental health.
Prior to Egg I worked for pharmaceutical giant Eli Lilly, where I helped launch five blockbuster drugs while rotating through different assignments in the sales and marketing divisions. I received my MBA from the Leeds School of Business at the University of Colorado and spent my undergraduate years as a Hoosier at Indiana University.
Depending on the season, I can usually be found either cycling or skate skiing in the mountains close to Boulder, or just spending quality time with my wonderful family.