Hitting the mark in Moscow and Memphis, Istanbul and Irvine
At Egg, many of us hail from the world of advertising and design. So it’s natural that we’ve built a strong following as strategists who can successfully create and evaluate communication briefs and the advertising that’s meant to bring them to life.
In the past 24 months alone, Egg has conducted communications development work in over 20 countries around the globe – from brief and strategy development work which sets the stage for accurately and powerfully developed campaigns… to final stage evaluation and refinement work that exposes finished campaigns to would-be consumers.
We love this work! It means we get to talk with teens in Hyderabad, moms in Mexico, and Boomers in Sacramento – all in a quest to understand what’s relevant, persuasive, and emotionally engaging. We even have a white paper on the Six Principles of Global Creative Development. This is expertise that comes from years of helping our clients build successful communication.